Colorado Flags Under-Labeled Keef Beverages

Colorado regulators issued an informational notice after identifying a mismatch between labeled and actual THC levels in beverage products made by Denver Packaging Company (Keef). Testing showed the products contained less THC than advertised, falling outside the state’s allowable 15% variance.

The affected batches were produced between July 31, 2025, and November 24, 2025. The notice stops short of a recall but frames the issue as a consumer protection concern.

  • Products tested below labeled potency

  • Outside Colorado’s ±15% variance threshold

  • No recall—issued as informational notice

Two Pump Chump

For manufacturers, this points straight at process control—homogeneity in batching, infusion consistency, and lab alignment. For retailers, it raises exposure: products on shelves may not match consumer expectations; being cheated out of mg/$. For consumers, if you drink Keef sodas your tolerance was probably low anyways.

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